Partner Insights & Opportunities
- Tatiana Morfin
- Feb 18
- 3 min read
Updated: Feb 20
As we all know, in today’s competitive hospitality industry, reaching the right audience is essential for growing your business. Through strategic partnerships with those who already have their own loyal clientele, we can leverage their email marketing tools to promote our hotels and tourism-related businesses. Don’t miss the chance to connect with the right audience through the perfect partnership. Today, we’re excited to share some outstanding opportunities that are sure to capture your interest:
PARTNERS: INSTYLE / RANK & STYLE / US WEEKLY and more...
Celebrates diversity by sharing inclusive fashion and beauty stories for all ages, sizes, races, and backgrounds. It helps readers enjoy pop culture moments, discover inspiring women, and find styles they’ll love. With 37 million monthly page views and 14.2 million social followers, InStyle’s branded emails reach 1.4 million subscribers.
Founded in 1977, has become a pop-culture staple with smart, bold coverage of entertainment. Offering celebrity news, style tips, travel, and exclusive content, it reaches over 91 million readers each month. Today, it continues to lead as the flagship of a360 Media’s Entertainment & Lifestyle group.
Is your go-to source for the best in fashion, beauty, and lifestyle products. With over 1 million dedicated subscribers, it’s the ultimate destination for curated top 10 product lists.
Today, it’s a global home and lifestyle brand with over 8.5 million social followers. With three best-selling NYT books, a popular product line sold in 31 countries, and an Emmy-nominated Netflix show, The Home Edit has become a household name.
Founded in 2011, is a lifestyle blog offering fashion, travel, and lifestyle content to an engaged audience of affluent women. With over 400,000 email subscribers and a strong social media following, I&C has become a daily source of inspiration and information for thousands.
With this mighty combination, you could:
Reach 6.6 million people via email,
Presence in a Landing page (30,000 – 50,0000 page views per campaign),
Promotion on the InStyle webside (7 million additional impressions),
Posts on social media.
CRUNCH
Started back in 1989 in New York City with a simple goal: to make fitness fun and welcoming for everyone. Fast forward to today, and it’s grown into a popular fitness brand with 500 locations across 38 states. Known for its no-judgment vibe, Crunch makes working out enjoyable and accessible to all!.
With them, you could:
Reach 2 million people via email,
2 million through their app,
Gain exposure on their website,
Receive promotion in- gym through posters and their TVs.
PARTNERS: REESE’S BOOK CLUB, PURE WOW, REAL SIMPLE
Founded by celebrity Reese Witherspoon, picks a new book each month with a woman at the heart of the story. What started as a personal project has grown into a vibrant community, connecting readers with diverse authors and inspiring millions of women. With over 3 million Instagram followers, the club’s weekly newsletter motivates readers to live their best lives.
Leading media company that has become the go-to destination for women seeking travel, beauty, fashion, entertainment, and lifestyle content. With over 2 million women receiving its email blasts and more than 5 million combined social media followers, Pure Wow continues to inspire and engage its audience.
With 151 million annual readers, is the ultimate resource for practical, clever solutions to simplify their life. From beauty and fashion tips to delicious recipes, health advice, and travel inspiration, Real Simple is designed for real women.
Leveraging this powerful trio, you could:
Get 6 million impressions via email blasts and social posts and entry list,
Presence in a Landing page (over 50,0000 page views),
Promotion in Real Simple´s website.
THE INDEPENDENT HOMEPAGE TAKEOVER
THE INDEPENDENT's online homepage is one of the highest-traffic sections of the site, and taking over this space offers prime exposure for brands, particularly in the UK and the USA.
A homepage takeover is a fantastic fit for companies in the travel industry, as it places their message front and centre for a broad, engaged audience. It not only guarantees top visibility but also allows brands to showcase their unique offerings in a highly impactful way. With the Independent's reach across both the UK and USA markets, it's a perfect match for travel resorts looking to build brand awareness, drive bookings, and engage affluent travellers. The resort would have all the space where you see the ballons!
With them, you could:
Home page takeover for a single day (1 million ad impressions)
Reach 23 million people (monthly users)
Did you choose your favorite opportunity? To take advantage of it, contact me at tatiana.morfin@ferrconn.com, let's start great things together!
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